Branding & Advertising
The investments you make into your brand, make the name of your business worth it.
IGNI5 is culturally driven, rapidly marketing agency catering to growing businesses with a creative bunch of brand marketers, graphic designers & tech junkies passionate about creating new brands, changing mindsets and innovating new brand methodologies to create the right brand mix.
By gaining a detailed understanding of your customer journey, we provide the best possible positioning of your brand during the moments of maximum influence, ensuring that you reach your customers in the right place, at the right time, with the right message.
Strategy is the foundation and superstructure of all we do. We blend rigorous analytical thinking with world-class design to deliver exceptional products—expert counsel, outstanding creative, and engagement programs that measurably enhance business performance.
Our branding and advertising services broadly includes:
Brand strategy
- Brand Creation
- Rebranding
- Brand Guidelines
Visual identity design
- Logo Design
- Corporate Stationery
- In store/office branding
- Company Profile Design
Marketing material design
- Flyer Design
- Sales Collateral Development
- Catalogue Design
- Brochure Design
Photoshoots & video production
- Product & Model Photo Shoots
- Video Production
- 2D & 3D Animation
Packaging design
- Food Packaging
- Retail Packaging
- Product Packaging
How IGNI5 does Branding & Advertising?
Research
Every single one of our branding projects starts with an in-depth research process. We look at the market you operate in, your competitors, your customers, visual styles that work, and visual styles that don’t. This initial research informs the strategy and creative direction of your branding project moving forward.
Brand strategy & identity design
Brands that drive real business results are built from the ground up. Each brand we create has a solid strategy put in place that is then built on top. Once we’ve solidified your brand strategy, we start looking at the visual side of your brand.
Typically, our brand identity design projects include:
- Logo design
- Colour palette
- Typography
- Brand imagery / icons
- Stationery and promotional materials
- Brand guidelines
- Website design
We encourage our clients to be active participants in the branding process. We thrive on constructive discussions and find that an energetic back and forth dynamic brings out the best in every project.
Revisions & review
With any branding project there are always little bits to tweak here and there. So we build a period of revisions into each of our branding projects. We use this time to tidy up and refine any loose ends in the project.
Offering a period of revisions gives everyone involved the chance to take a step back, and revisit the project with fresh eyes. Viewing the whole body of work, rather than individual items.
Once the revisions to your project have been made, it’s time to review everything we have to this point. First of all, we’ll review the branding project as a whole, and make sure everything is as expected.
We’ll also take stock of anything else you might need, and help you plan accordingly for that.
Delivery
Once your project has been signed off, and everyone is happy, we deliver your final files. We prepare a range of files, including print and web colours, print and web formats, and clearly explain the differences between each.
At this point in the project, anything that is to be manufactured or printed will also be delivered.
Launch
And finally, we’re at a stage where you’re ready to launch your new brand to the world. From massive launch parties, to small gatherings, and purely digital rollouts can be organized for clients on a range of different launches.
We can help you plan a strategic brand launch, and show you how to get the most out of your new brand.
We establish how your brand thinks, acts, and appears so we can start communicating with the audience in a meaningful way. This involves everything behind-the-scenes like brand architecture, content strategy, and campaign planning, plus forward-facing initiatives like naming and logo development.
Once complete, you’ll have an actionable brand that’s meaningful to your team and positioned to connect with your audience.
Its time to spark and flare your brand – Let’s Talk